Pixels? Vectors? Which one?


When do you use pixels and when vectors? What are the differences between the two?

This handy infographic provides a quick information download on the differences. Let us know if this have been helpful for you!


Come join us (Jan – Mar 2017)

Quick shout out to all the visual designers out there! We’re looking to expand our team of designers into a bigger one to take on more challenges. Think you’re game enough for this? Let us know!

Paper Binding

Commercial Printing for Businesses is part of a series of infographics to help the common folks understand better the nuances of the printing processes.

One of the few quirks in our office usually involve getting hold of interesting trinkets that don’t occupy plenty of space. The crowd favourite is a box of fasteners and wire binds that help to keep stuff together. Given the chance, our in-house IT guy is more than happy to show the tricks of the trade of entwining wires together in a swift effortless motion with just a simple cable tie.

Fast forward to today, the newest addition is an oxymoron, a staple-less stapler purchased from a stationary shop in Japan. Here’s a quick preview of the magic in action. If you’ve noticed already, the mechanism does not truly replace the trusty battle-proven “steel-bullet” stapler. There’s an inherent low limit on how thick and how many pieces of paper it can adhere together. Ah, shame.

The printing and paper industry hasn’t seen much innovation on paper binding in the since the launch of the stapleless staple. Yet, book binding is considered a much appreciate craft and skill in today’s digital age. E-ink devices still got plenty to catch up to truly replicate the emotive pleasures of flipping and reading from an actual paper product. Perhaps one day, the machines and artisans who handle this craft will eventually pull their plug, signifiying an end to an era of these wood pulp products. Well, happy to say, not today.

We’ve compiled a quick and simple to comprehend Paper Binding guide to help our savvy readers explore their options before committing their budget into their collateral. Bind on!



Paper Stocks

Commercial Printing for Businesses is part of a series of infographics to help the common folks understand better the nuances of the printing processes.

One of the most invisible step of commercial printing has to do with choosing the right paper stock for your project. Yes, we understand that the artwork and visuals are often seen as the more important of the creative and printing process. Colours, tone, composition would be top of mind first naturally for both client and designers,  and thankfully, that’s a good thing. Most of all, that’s not the only thing.

To really squeeze that extra 10% points out of your project and budget, do consider sitting down with a stock sampler in hand, to deliberate about the type of paper you may want to use. With the tip of your finger, flick the paper sample with a meaningful vigour. Feel the rigidity of the stock, and hear the “crunchiness” of the structure bouncing back into place. Gently caress both sides of the sheet with your thumb and index finger, feel how the texture of the paper is when you slide your fingers on the surface.

These are the more emotive qualities you might want to consider when choosing your stock beyond the technical factors highlighted in the infographic. Remember, the medium is often more important than the message!

The Future of Toilets

Truth to be told, we weren’t totally expecting some exploratory type of solution when the task came down to rethink what future toilets be like. At the outer most level, it was immediately apparent that people dreaded cleaning, and the general task of toilet maintenance. With Singapore’s current labour crunch, the outlook seems pretty bleak.

Taking a back seat, we took some time to understand the issues cleaners are facing; uncooperative users, repetition of work, and in itself the difficulty of cleaning the toilets. Building managers take on an important role in administering the toilets too. The frequency of checks on the ground allow managers to gain an immediate on snapshot of the facilities. Unfortunately, the current process is extremely manual and tedious.

How might we better match the cleaners’ and managers’ needs then?

Here’s a quick infographic to quickly visualise our team’s proposal for this seemingly wicked problem.


It’s a wrap! We’re exhilarated to be showcasing our installation at SingaPlural 2016. The visiting crowd has been more than encouraging to say the least, and we want to thank every single one of our visitors for contributing to our wall of colours, sharing with us your aspirations and associations. It ain’t no easy feat writing and doodling on the tiny sticker you’ve been tasked to fill up with, bravo!

You can see some highlights of the fantastic contributions by our visitors on our Facebook Gallery. Tell us which one is your favourite!

With the exhibition days at SingaPlural coming at a close, the Chromaticity installation will continue to live through its new patrons of a set design company. Stay tune at our Facebook page or here at our blog for future sightings.

Our team would like to thank Ninetyninestates and our printers for assisting us with the production of the installation.

Understanding Colour Spaces

Commercial Printing for Businesses is part of a series of infographics to help the common folks understand better the nuances of the printing processes.

Mankind, as complex or as advance we are today, are still struggling in more ways than not in translating what we think in that head of ours into what we exactly we want. It’s a gap that will continue to exist, until some scientific genius figure out a way for humans to elucidate with the convenience of a simple thought. As luck would have it, there’s a couple of tricks up the designer’s toolkit to mitigate these mistranslations.

The most common mistranslations encountered in what the team have encountered are managing colours in and out. The creative work we do, though complex in the creative process in itself, is no more convoluted than sorting out how people perceive colours in differing mediums. Thankfully there are standards to follow in the industry to help us sleep better at night. Knowing what colour spaces are, and how these colours are created digitally and on print helps us in figuring the seemingly mystical way we perceive light and its implications. If you’re lost, well, that’s just the tip of the iceberg. Here’s something to help you out!

A Prosperous Lunar New Year!

Did someone say bak kwa? We’re drooling already!

Here’s to wishing our partners and supporters the best of health and good fortunes! We’ll be back on the 10th February 2016 after the short break!

Happy Holidays 2016!

Happy Holidays folks! What a fantastic year it has been, the team at Monocoque would like to thank all you, our clients, partners and friends for the eye-opening opportunities thus far! Our office will be closed from Christmas Eve onwards and will reopen for business on the 4th of January 2016. Cheerios!

How are Traffic Jams a lot like Public Toilets?

The two Scenarios:
What can they possibly have in common, except for the fact that you are sitting down on your booty? Think again, these two scenarios will probably leave you feeling bitter the rest of the day.

Getting stuck in bad traffic is never pleasant for road users, especially when one is rushing for a meeting or an important dinner appointment. What makes it worse is when you realise the situation is not half as bad as it seems and is just a small diversion ahead, after which everyone speeds off.

From the troubles on the tar, we move to the terrors hiding behind cubicle doors. When your stomach starts to hurt and you are semi-dashing for the only available cubicle in the nearest restroom, the last thing you wish to face is a waste-massacred seat. Do you wait for the next available stall or attempt to clean up the mess?

Both options look dire as nature comes knocking impatiently at your door. Definitely a painful predicament as the first bead of perspiration breaks on your forehead and you can hardly hold yourself together. Ugh.

Now that we have seen how these two scenarios with seemingly no relation having a common denominator: a mood-spoiler, this is a situation you would rather do without in your day.

Outlining the very core of this problem:
When users perceive themselves as individuals, they tend to put their own interests and benefits at the forefront, more often than not disregarding the concerns of other users. The best-case scenario for such situation, as stipulated by game theory’s zero-sum game, someone will have to lose out for that individual’s gain. But there are far more instances when the best-case scenario does not occur, and the situation turns out far worse than the collective sum of each user’s selfish act.

On the road, with everyone trying to rush, it may eventually lead to an accident making matters worse. The users involved in the accident will have to spend time going through the necessary paperwork for insurance claims and so on. Other users will experience slower traffic with lesser open road space to navigate and weave their cars through. Even without an accident, the fight to get ahead of others inevitably results in more hold-ups. All in all, everyone suffers.

For the pearly white seats, making a mess is extremely inconsiderate. It also normally results in lingering odours and may leave an unpleasant environment for other users. However, how does it affect the individual user? Imagine yourself as a user dirtying a cubicle, and having to return to the same restroom only to find the same cubicle you soiled earlier. Next, you have to figure out the best way of using the unpleasant cubicle, your very own doing. If every user uses the toilet without any consideration, this will no doubt end up becoming an unbearable experience for all.

Tackling both problems with a specific common denominator:
Users have to stop thinking of themselves as individual users fighting for their own benefit, but as part of a larger community and a continuous process that not only affects others but also them. This solution was identified when the team was ideating and developing the concept for “Future Toilets”.

A submission done up for a NUHS competition, dubbed “Future Toilets”, looked to tackle the labour intensive nature of maintaining clean and pleasant toilets. During the ideation and development phase, the team realised mindsets of users played a significant role in the state of toilets. Implementing a system capable of changing users’ mindsets complemented the technology put in place help to reduce the man-hours required to maintain toilets.

When users re-frame their mindset in such a manner, the probability of them carrying out actions motivated by personal benefits is significantly reduced. All they need is a little nudging and priming. Having a sense of community solidarity here is not so much for altruistic reasons but for personal gains. When it dawns on users that by putting the community interest first, it will alleviate the situation for everyone and most importantly, themselves.

For traffic jams, if everyone gave way and took turns to converge into the available lanes, everyone will be able to get through the bad traffic much more quickly, keeping the delay minimal. As for the toilets, everyone would prefer clean and comfortable conditions to answer nature’s call. Such incentives should be allow people to see that it is very much for their own comfort instead of some self-sacrificing act on their part.

Hence, if all users did their own small part and be considerate, everyone will have an enjoyable experience.

Let’s do our part in ensuring our own booties do not suffer!