Pest-control is sought by many, corporates and consumers alike. Origin Exterminators, a leader in the pest-control scene, has a network reaching across shores to Thailand and Indonesia. With a need to reach out to prospects and to educate them on common pests, an easily digestible website was developed. Images and illustrations were the mainstays which enhance the visual impact of the website for visitors. A blog, built for thought leadership, was also included to provide the public with more information to reduce the risks of pests.