PAST FORWARD OUTREACH MATERIALS

ClientNational Library Board

Outreach Materials

Past Forward, championed by the National Library Board, is part of the Singapore Memory Project. It aims to retell the stories of our forefathers, the pioneers of independent Singapore. The Past Forward campaign had to stand out amidst all the SG50 clutter and let the stories and activities be known to the people of Singapore. This was done by employing an array of digital and traditional mediums to reach out to the different demographics while retaining a strong core identity.